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Trozzolo continues to attract top, senior-level team members

Creative powerhouse returns to Kansas City; Experienced CFO joins the team

Paul Behnen and Rachel Lupardus, CPA, join Trozzolo Communications Group’s executive management team. Behnen is Trozzolo’s new senior vice president/executive creative director, and Lupardus joins as chief operating officer/chief financial officer.

"As we continue to grow, the collection of top-drawer, senior talent becomes more and more important. These team members are helping us not only remain sustainable but thrive. Our future is very bright," said Angelo Trozzolo, president and CEO of Trozzolo.

Behnen leads the creative group and will play an integral role in new business development and crafting the future of the agency, as well.

"I am looking forward to working for a passionate, independent advertising, public relations and branding leader in the heart of the country," said Behnen. "Kansas City is a creative hub, and is at the helm of the great things happening in our industry."

He brings with him a wealth of knowledge and 30 years of experience. He has served as executive creative director for notable national brands including Spirit Airlines, Krispy Kreme, Nikon, Coca-Cola, GE and IBM, to name a few.

In addition, Behnen creative-directed the successful E-Trade "Talking Baby" campaign through two Super Bowls. His work has been recognized by Cannes, Clio Awards, All Communication Arts Annuals, The New York Art Directors Club, The New York Times, The Wall Street Journal, USA TODAY, Adweek, Ad Age, and Creativity Magazine, among others.

With more than 20 years of financial and accounting experience – first as a controller, and the last 12 years as a chief financial officer ­– Lupardus brings a wealth of knowledge and strong leadership to the team. She was named a CFO of the Year by the Kansas City Business Journal in 2010. As a member of the agency’s executive management team, she oversees all financials and directs all operations.

"Growth starts from within – by improving what you have to prepare for what comes next," said Lupardus. "I am excited to work with our team and continue to make Trozzolo a sustainable, significant business in Kansas City."