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Work: McDonald’s

To support the local Ronald McDonald House Charities this year, McDonald’s partnered with the biggest brand in KC – the red-hot KC Chiefs. The Trozzolo PR team took an enormous “Chiefs Kingdom” flag on a 25-stop “Red Friday Flag Tour” all over Kansas City. The famous flag gathered thousands of fans’ signatures, raised 37 percent more donations than last year, and garnered 52 earned media hits and millions of impressions.