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2016 ©Trozzolo Communications Group

Work: McDonald’s

We took a fundraising initiative for Ronald McDonald House Charities of KC and went big. In every way possible. Beyond raising money with small red Chiefs Kingdom flags, we took a gigantic 10-foot-by-15-foot flag on a 25-stop tour and gathered 5,000 signatures on it. Our fundraising goal was to beat the previous year, which raised $200,000. We raised $277,000. The KC fans and media really got behind a great cause.