Trozzolo Launches Video Production Division, Welcomes New Staff
Trozzolo Communications Group is pleased to announce the formation of a new video production department. The department will offer a wide variety of video services, from smaller projects all the way to a full-blown commercial production. It will allow the agency to continue to address the evolving needs of its clients, including producing more cost-effective content for websites, as well as the ability to shoot and edit projects internally.
Matt Blume, Video Production Director
Matt Blume joined the agency as video production director, overseeing the video production department. Blume has worked in the video production industry for 15 years, touching brands such as AMC Theatres, Modelo, Applebee’s, Cerner, Gatorade, LinkedIn, AT&T and many more.
“We know efficiency is the name of the game. We can create videos from pre-production through post, completely in-house.” Blume said. “Our goal is to be prepared for any style of video and then react quickly to create it.”
Other additions to the Trozzolo team include:
Josh McCoy, director of integrated channel delivery, joined the agency to oversee Trozzolo’s digital operations, which includes development, analytics, search engine optimization, paid search and social and more. Josh joins Trozzolo from Vizion Interactive, where he served as lead strategist. He also chairs the Kansas City Search Engine Marketing Association, and he served in the U.S. Army for six years, including a tour of duty in Iraq and Kuwait.
Jennifer Hollingshead joined Trozzolo’s healthcare marketing division, Prairie Dog, as account vice president. Before coming to Trozzolo, Jennifer served as the interim vice chancellor of marketing communications for the University of Missouri, and prior to that role she led the marketing team at MU Health Care.
Ross Martin joined Trozzolo’s legal marketing division, Proventus Consulting, as a public relations strategist. Ross brings a strong background as a former journalist. In his latest role, he served as editor and publisher of the Platte County Citizen. He is perhaps most famous for coining former Royal Billy Butler’s “Country Breakfast” nickname. Check it out here.
Anna Evans joined Trozzolo’s creative team as a senior art director. Coming from VML, Anna brings a diverse background and plenty of major brand experience, including Ford, Bridgestone, QuikTrip, Gatorade and Sprint.
Caity Heffernan joined Trozzolo as a senior account executive. Caity comes to Trozzolo from InQuest Marketing and brings a strong strategic and retail background.
“Our founder and my father, Pasquale Trozzolo, always said ‘we don’t hire, we collect people’ and that philosophy holds true in our company to this day,” said Angelo Trozzolo, president and CEO. “Each person we welcome into the Trozzolo family has an important skillset that we know will help deliver the best results for our clients.”